Brainbees Solutions Q4FY25: Home Brands Deliver, but Global Expansion Still Finding Its Feet

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  • Published 18 Dec 2025
Brainbees Solutions Q4FY25: Home Brands Deliver, but Global Expansion Still Finding Its Feet

FirstCry (Brainbees Solutions) wrapped up Q4FY25 with healthy domestic momentum, even as international expansion and GlobalBees showed a more muted picture. The company remains committed to its homegrown brands and expects a meaningful earnings rebound in FY27.

Let’s break down the quarter:

  • Revenue: ₹— crore, up 15.8% YoY, reflecting robust domestic demand.
  • ATU (Annual Transacting Users) grew 16% in India and 25% internationally — a solid user acquisition story.
  • India’s adjusted EBITDA margin expanded 47 bps YoY to 9.3%, indicating operational leverage in the core business.
  • Home brands made up 55% of India’s multichannel revenue and grew faster than the broader FirstCry GMV.

Management expects a sequential uptick in demand in the coming quarters. But they also acknowledge challenges:

  • Earnings dip of 15.3% in FY26E
  • Rebound of 101.7% growth expected in FY27E

So, while FY26 might be a transitional year, FY27 is shaping up to be a bounce-back year for the company.

Despite strong domestic momentum, there are a few watchpoints:

  • GlobalBees and international business revenue growth disappointed, weighing on near-term expansion.

  • Management noted a moderation in GMV and revenue growth in Q4FY25, linked to slower business and store closures in FY25.

The stock is also expensively valued at 4616.6x P/E FY27E EPS, reflecting the market’s high expectations.

FirstCry’s domestic engine continues to hum along nicely, with home brands and user growth showing promise. The global story, however, is still in build mode, and valuations are rich. For now, the call remains BUY — with a focus on FY27’s expected earnings rebound.

This feature is based on a synopsis of a research report issued by Kotak Neo. For the full story (and disclaimers), make sure to check out the original sources:

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