Justo Realfintech IPO

About Justo Realfintech IPO

The offer consists of a fresh issue component. The fresh issue will include up to 49,61,000 equity shares of face value of ₹10/- each. The total number of shares and aggregate amount are yet to be finalised. The price band of the IPO is TBA. The lot size of the IPO is TBA.

The IPO opens on TBA and closes on TBA. The listing date is TBA. The allotment date is TBA. The credit of shares to the demat account will take place on TBA. The initiation of refunds will take place on TBA.

Justo Realfintech is a leading player in the mandate business, with strong expertise in residential project marketing and sales. The firm has established a dominant presence in Pune with additional presence in and is rapidly expanding its footprint in Mumbai. Justo distinguishes itself through its robust tech-enabled platforms that streamline project onboarding, customer engagement, and sales processes. Leveraging data-driven insights and digital tools, the company ensures enhanced visibility and conversion for its developer partners. With a wide-reaching channel partner (CP) network and deep understanding of local market dynamics, Justo offers end-to-end solutions across sales strategy, marketing, and execution.

Objectives of Justo Realfintech IPO

• To meet the long-term working capital requirements.
• Funding investment in the development of software and technological platform.
• Repayment, in full or in part, of certain borrowings availed by the company.
• General corporate purposes.

Industry Outlook

The real estate industry is undergoing a major transformation, with mandate partnerships emerging as a key strategy for developers to optimise their operations and maximise returns. These exclusive collaborations between developers and mandate companies create a shared risk-and-reward model that drives mutual success and fosters innovation in an increasingly competitive market.

Mandate partnerships are reshaping the real estate ecosystem by focusing on customer-centricity. Mandate companies, with their deep understanding of buyer preferences, use their networks and referral systems to attract and convert leads. Advanced technologies, such as AI-driven analytics and VR property tours, further enhance customer engagement and satisfaction. The rise of mandate partnerships represents a shift from traditional real estate models, offering benefits that extend beyond developers and agencies. By fostering collaboration, streamlining operations, and enhancing the customer experience, these partnerships are transforming the industry. In a rapidly evolving market, mandate partnerships provide a forward-thinking solution that helps developers stay competitive while ensuring long-term, sustainable growth.

As per estimations from ROC data, key mandate players have grown at a CAGR of 45% from 2020 to 2023, and the market share of the mandate industry as a percentage of the real estate industry is 10-15%. This underlines the huge growth potential of the mandate industry.

Company Information

Justo Realfintech Limited is a full-service real estate mandate company based in Maharashtra, with operations in Pune, Mumbai Metropolitan Region (MMR) and Nashik, with additional presence in Aurangabad and Kolhapur. They provide solutions including decisions on pricing and sizing of projects to real estate developers and enable the delivery of products to end customers. The firm has established a considerable presence in Pune and is rapidly expanding its footprint in Mumbai. They distinguish themselves through their tech-enabled platforms that streamline project onboarding, customer engagement and sales processes. Leveraging data-driven insights and digital tools, the company ensures enhanced visibility and conversion for its real estate developer partners. With a wide-reaching channel partner (CP) network and deep understanding of local market dynamics in which they operate, they offer end-to-end solutions across sales strategy, marketing, and execution. (Source: Liases Foras report).

Their role involves efficiently managing multiple aspects of inventory of real estate developers and realisation through a large network of over 2,700 channel partners. They primarily work with a focused niche of real estate developers who primarily operate in the lower-to-mid segment residential and commercial developments. They also assist in arranging credit arrangements for their acquisition, construction and developments from banks, NBFCs and other financial institutions.

Their business model focuses on providing services which include but are not limited to providing comprehensive advisory and execution services across business and sales strategy, marketing, CRM and financing solutions. Their endeavour is to take over and manage the end-to-end customer journey for real estate purchases from the initial inquiry stage to the final transaction while freeing up the resources of real estate developers to focus on their core competence, i.e., obtaining statutory approvals and property development.

Strengths of Justo Realfintech IPO

• Strong and extensive network of Channel Partners (CPs)

• Custom-built integrated technology platform driving operational excellence

• Marketing and sales expertise supported by operational efficiency

• Experienced leadership team with strong execution capabilities

Risks of Justo Realfintech IPO

• Competition within the real estate mandate industry
• Reliance on third-party vendors for technology transformation
• Performance of the property market
• Expanding into new geographical regions

Anchor Investor Bidding Date: TBA

Registrar: Purva Sharegistry (India) Private Limited

Book Running Lead Managers: Vivro Financial Services Private Limited

Business Model of Justo Realfintech IPO

The company earns its revenue through the following modes: Offering services to real estate developers which include but are not limited to providing comprehensive advisory and execution services across business and sales strategy, marketing, CRM and financing solutions.

Company Growth Trajectory of Justo Realfintech IPO

The financial performance of Justo Realfintech over the years reflects a sharp growth trajectory in both revenue and profitability, underscoring their rapid scale-up and operational strength. Total revenue grew from ₹1.19 crores in March 2020 to ₹59.45 crores in March 2024, peaking at ₹70.55 crores in March 2023. They witnessed strong momentum particularly between March 2021 (₹10.07 crores) and March 2022 (₹30.19 crores), with revenue tripling in just one year. Though there was a marginal dip in FY24, the overall revenue base remains significantly higher compared to earlier years, indicating sustained business expansion.

On the profitability front, Justo transitioned from a net loss of ₹1.85 crores in March 2020 to consistent profitability in subsequent years. Net profit rose steadily from ₹1.09 crores in March 2021 to ₹15.33 crores in March 2023—the highest over the five-year period. In March 2024, they recorded a net profit of ₹6.94 crores, maintaining a strong bottom line. This financial turnaround highlights their ability to manage growth effectively while improving margins and operational efficiency.

How to check allotment status of Justo Realfintech IPO?

Visit the Registrar's Website

To check the IPO allotment status for Justo Realfintech Limited IPO, visit the official website of Purva Sharegistry (India) Private Limited, the registrar for this IPO. On their IPO allotment status page, enter your Permanent Account Number (PAN), application number, or Demat account ID. Then, click the ‘Submit’ button to view your allotment status. Ensure you have the necessary details ready for a quick and accurate check.

Check on the Bombay Stock Exchange Website

The Bombay Stock Exchange (BSE) also has an IPO allotment status page. Go to www.bseindia.com and find the 'Investors' tab. Under 'Investors', click on 'IPO'. This will take you to the IPO allotment status page. On the BSE IPO page, follow these steps

• Select 'Equity' from the dropdown menu
• Choose 'Justo Realfintech Limited' in the next dropdown
• Enter your application number
• Enter your PAN
• Click 'Search' Your Justo Realfintech Limited IPO allotment status will be displayed.

Verify on the National Stock Exchange Website

The National Stock Exchange (NSE) has an IPO Bid Verification module. Use this to check Justo Realfintech Limited IPO allotment status.

Go to www.nseindia.com and find the 'Invest' tab. Click on 'Verify IPO Bids' under 'Resources & Tools'. On the NSE IPO Bid Verification page, enter:

• Application number
• PAN Then click 'Submit'. Your Justo Realfintech Limited IPO bid and allotment details will be displayed.

How to apply for Justo Realfintech IPO?

• Step 1: Log in to your Kotak Neo Demat account: Log in to your Demat account to access IPO investments. Next, select the current IPO section.
• Step 2: Specify IPO details: Enter the number of lots and the price you wish to apply for.
• Step 3: Enter UPI ID After entering your UPI ID, click submit. This will place your bid with the exchange.
• Step 4: Mandate Notification: Your UPI app will receive a mandate notification to block funds.
• Step 5: Approve Request Your funds will be blocked once you approve the mandate request on your UPI.