Allied Blenders & Distillers IPO Details
Issue Date
--
Price Range
₹267 - ₹281
Lot Size
53
IPO Size
₹1500.26 Cr
Allied Blenders & Distillers IPO Listing Details
Listing On
2 Jul'24
Issue Price
₹281
Listed Price
₹ 318.1
Retail Gain/Listing Gain
▲13.88%
Schedule of Allied Blenders & Distillers IPO
Start date
End date
Allotment of bids
Refund Initiation
Listing on exchange
02/07/2024
Allied Blenders IPO Review | Issue details, financials, products | Alcohol Manufacturer
Kotak Neo
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Allied Blenders & Distillers Company Background
Allied Blenders and Distillers is the largest Indian-owned and Indian-made foreign liquor (IMFL) company and the third largest IMFL company in India, in terms of annual sales volumes between Fiscal 2014 and 2022 (Source: Technopak Report).
The company is one of the only four spirits companies in India with a pan-India sales and distribution footprint and has an estimated market share (in terms of sales volume) of 11.8% in the Indian whisky market for Fiscal 2023.
With that, let's take a look at the competitive strength and risk factors for Allied Blenders and Distillers Limited:
Allied Blenders & Distillers Competitive Strengths
Among the largest IMFL companies in India with a diversified and contemporary product portfolio.
While being the largest Indian-owned IMFL company and the third-largest IMFL company in India in terms of annual sales volumes between Fiscal 2014 and Fiscal 2022 (Source: Technopak Report), four of the company’s brands are ‘Millionaire Brands’ (Source: Technopak Report).
Strong brand recognition
Over the years, the company has developed a well-recognised product portfolio and transformed from a single-brand company to a multi-product and multi-brand company with a presence across various categories and segments of the IMFL industry in India. The company also entered the premium and semi-premium whisky segments with the launch of Sterling Reserve Blend 10 and Sterling Reserve Blend 7 in Fiscal 2018 and these brands have been recognised as Brand Champion (Indian Whisky) for four years in a row between 2019 and 2022 by The Spirits Business, London.
Access to an extensive pan-India distribution network with the ability to scale
Having a pan-India multi-channel distribution network and being one of only four spirits companies in India with a pan-India sales and distribution footprint serves as an advantage to the company (Source: Technopak Report). Further, The Indian alco-beverage industry has high barriers to entry, due to it being highly regulated with State-specific policies. This is advantageous for the company to keep new competition at bay.
Allied Blenders & Distillers Risk Factors
- Any reduction in the sales of whisky products could adversely affect the business.
- An inability to maintain or enhance the popularity of the brands could adversely affect the business.
- The company’s sales are dependent on a few States in particular, and any reduction in sales in such key States could adversely affect the business.
Key Strategies
- Increase market share of Officer’s Choice Whisky across regions.
- Introduce new products within the premium, semi-premium and deluxe segments to strengthen presence in other categories.
- Continue to focus on improving operating efficiencies.
Allied Blenders & Distillers Ltd Key Financials
Here are the key financials for Allied Blenders and Distillers Limited:
How to apply for IPO through ASBA
Kotak Neo
•4m 01s
How To Apply for Allied Blenders & Distillers Ltd IPO?
Here are the steps to apply for Allied Blenders & Distillers Ltd IPO:
Step 1: Log in to your Kotak Neo Demat account Log in to your Demat account to access IPO investments. Next, select the current IPO section.
Step 2: Specify IPO details Enter the number of lots and the price you wish to apply for.
Step 3: Enter UPI ID After entering your UPI ID, click submit. This will place your bid with the exchange.
Step 4: Mandate Notification Your UPI app will receive a mandate notification to block funds.
Step 5: Approve Request Your funds will be blocked once you approve the mandate request on your UPI.
Allied Blenders & Distillers IPO FAQs
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