Senco Gold Reports Record Q4 Sales; Profit Jumps 151%, Shares Slip

Shares of Senco Gold fell more than 3% on Wednesday despite the jewellery retailer reporting a sharp rise in profit and revenue for the March quarter, helped by strong wedding demand and higher precious metal prices.

The stock dropped to an intraday low of ₹338 on the National Stock Exchange (NSE) after the company announced its Q4FY26 earnings. Even after the decline, the stock remains up around 8% over the past month and nearly 12% over the last six months.

At 12:47 PM, Senco Gold shares were trading at ₹342.25, down 1.96%.

The company reported a net profit of ₹156.8 crore for the quarter ended March 2026, up 151% from ₹62.4 crore in the same period last year. Revenue from operations rose nearly 45% year-on-year to ₹1,996.7 crore from ₹1,377.7 crore.

Earnings before interest, taxes, depreciation and amortisation (EBITDA) more than doubled to ₹274.3 crore, while EBITDA margin improved to 13.7% from 9.2% a year ago.

What Helped Senco Gold’s Margins Grow?

According to the company, the improvement in margins was mainly driven by gains from rising gold, silver and platinum prices. Senco Gold also recorded its highest-ever fourth-quarter retail sales at ₹1,731 crore, reflecting a 35% jump from last year.

The company said a well-spread wedding season, strong Valentine’s Day gifting demand and the continued popularity of its Old Gold Exchange programme supported sales growth. The exchange programme contributed nearly half of the company’s Q4 revenue, allowing consumers to upgrade jewellery despite elevated gold prices.

Average transaction value rose 30% year-on-year to ₹95,100, while average selling price increased 29% to ₹62,200.

However, the steep rise in gold prices affected volumes. Average gold prices climbed sharply during the year, leading to a 6% decline in gold volumes in FY26. In contrast, silver volumes rose nearly 35%, while diamond volumes increased around 9%, reflecting changing consumer preferences.

Expansion Plans And FY27 Outlook

Managing Director and CEO Suvankar Sen said customers are gradually shifting towards lightweight jewellery and lower-carat products as prices remain high.

During FY26, the company expanded into markets such as Rajasthan, Central Maharashtra and Western Uttar Pradesh. Its showroom count increased to 201 outlets, including company-owned stores, franchise outlets and Sennes showrooms.

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Looking ahead, Senco Gold expects revenue growth of around 20% in FY27 and has maintained its EBITDA margin guidance at 7.5% to 7.8%.

The company also said the impact of the recent customs duty hike on gold and silver imports will remain a key factor to watch in the coming quarters.

Sources:

The Economic Times

CNBC TV18