Royal Enfield-Maker Eicher Motors Shares Gain After It Launches Its First Electric Motorcycle

Eicher Motors, parent company of Royal Enfield bikes, was trading higher in early trade on Friday, 10 April, after the group firm on Thursday announced its entry into the electric vehicle (EV) motorcycle segment with the launch of the Flying Flea C6 bike.

As of 1:17 PM, Eicher Motors shares were trading at ₹7,422 a piece on Friday, 10 April, up by 3.84%.

Why Are Eicher Motors Shares Rising?

Eicher Motors shares were rising as the company has introduced a new electric brand, Flying Flea, under its Royal Enfield brand. It is priced at ₹2.79 lakh (ex-showroom), with a battery-as-a-service option at ₹1.99 lakh. Bookings and test rides commenced on 10 April 2026 in Bengaluru. Deliveries for the EV bike are expected to begin by the end of May.

The EV bike is designed for city riding experiences. The Flying Flea C6 offers a top speed of 115 kmph and is powered by a 3.91 kWh battery. Its main features include regenerative braking, traction control, and multiple charging options. Additionally, the company plans a phased rollout of the bike across cities.

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Eicher Motors' EV Launch: Why Now?

The company entered the EV market at this time because of the fast-developing global market of EVs and the need to prepare for stricter emission standards.

Another significant factor is that the government is evaluating minimum endurance standards for EV batteries to improve lifecycle performance as EV adoption accelerates.

The proposed changes introduce a more comprehensive regulatory framework by pairing stricter emission limits with expanded coverage that includes a wider range of fuel types and emerging vehicle technologies.

Sources:

ET

Business Standard